Sudhām is a passionate marketing professional who has taken the proverbial leap of faith to establish himself as a novelist with his first novel Eighteen The End of Innocence.

Sudhām is the former National Marketing Head of India’s largest FM Radio Network - 92.7 BIG FM. He has also been the Head of Go To Market & Activation at MixRadio India.  Sudhām has spent close to seventeen years working in various capacities with brands such as Nokia, Lenovo, TVS Electronics and more recently Micromax. Sudhām is General Manager Marketing at Luminous India's leading consumer electricals brand. He manages consumer acquisition for Solar by Luminous.


Born and brought up in Delhi Sudhām finished schooling from Don Bosco, New Delhi. He then completed his Bachelors in Engineering from SIT, Tumkur (Bangalore University) and took his Post Graduate Diploma in Business Administration from SIMSR, Mumbai.

Ayn Rand meets David Davidar meets Franz Kafka meets Aravind Adiga meets Chetan Bhagat on Sudhām's book-shelfAn unabashed supporter of the quick read genre Sudhām has delved into short-stories as well. A keen observor of people and their behaviour Sudhām's influences stem from living in Delhi, Mumbai, Bengaluru and Chennai. A trained violinist and a wannabe singer; references to music are an integral part of Sudhām's style of writing.

Having started off as an avid blogger, Sudhām published two blogs www.keyedinthoughts.blogspot.com, a blog that showcases his poems, short stories and musings and www.abrandviewstory.com, a blog on brands and marketing that views the world from a marketer’s lens.

Sudhām lives with his wife and two daughters in Suraj Kund near Delhi.